Company News
Degree Controls Appoints Donna Michael as AdaptivCOOL Director of Marketing
Milford, NH – April 25, 2011 - AdaptivCOOL, the data center division of Degree Controls, Inc. today announced the appointment of Donna Michael as Director of Marketing. In this newly created position, Michael will be responsible for marketing the product family of data center cooling and capacity enhancement solutions. She will be responsible for inbound and outbound marketing including demand and lead generation, press and analyst relations, events, marketing collateral, channel and partner marketing programs and strategic messaging.
"AdaptivCOOL products are proven in the industry to significantly increase data center cooling efficiency. The addition of Donna Michael, a marketing executive with extensive experience in data centers and IT environments, will allow AdaptivCOOL to signficantly expand its reach globally. We are excited to find Donna for this critical role in our growth phase", said Rajesh Nair, Founder and CTO of Degree Controls, who is also leading the AdaptivCOOL business unit.
Prior to joining AdaptivCOOL, Michael was the Director of Marketing Communications for Vette Corp. Previously she was a founder and Director of Marketing for Zatora Software, a development of event alert management software. Michael has extensive experience in marketing and strategic planning and has served in successively more senior positions for Sun Microsystems, Compaq Computer, Hewlett Packard, and Digital Equipment Corporation as well as Fidelity Investments' Human Resources Services division.
Michael holds a degree in Journalism from Northeastern University and attended Fitchburg State College's graduate program in Communications Management. She is also a Six Sigma Black Belt with a speciality in organization acceptance of Sigma methodologies and is a trained facilitator in "Voice of the customer" techniques.
About AdaptivCOOL
The AdaptivCOOL division of Degree Controls was established in 2005 to address thermal management problems encountered in many modern data centers.
With increasing rack density and server power, today's data centers are more active than ever before. And with this increased activity comes increased thermal output. Calling upon Degree Controls' many years of expertise in thermal management through the effective management of airflow, the AdaptivCOOL division was created to help data centers address these concerns quickly and efficiently with no rack movement or downtime required.
With proven results in dozens of data centers internationally, AdaptivCOOL has solidified its position as a top solution for data center thermal management and energy optimization. Learn more at www.adaptivCOOL.com.
Contacts
Donna Michael, 603-672-8900 Ext. 125
Justin Eastman, 603-672-8900 Ext. 136
About DegreeC
In the past decade DegreeC has become a leading provider of thermal and airflow solutions for challenging telecommunications, medical and industrial applications. DegreeC is now applying its chassis-level thermal expertise to mission-critical room-level spaces, primarily sophisticated data centers and clean rooms. In addition to its
